India Gaming Summit 2008
Start date: 21 November, 2008
End date: 21 November, 2008
Organizer: Intel, Zapak, IAMAI
Summary
The India Gaming Summit 2008 would discuss how the Indian gaming industry can reach the estimated target of $200 million by 2011, from $20 million in 2007-08; issues that would drive gaming in India; how gaming can be taken to the masses in India; and case studies on successful brand partnerships, insights and learning.
The India Gaming Summit 2008 would discuss how the Indian gaming industry can reach the estimated target of $200 million by 2011, from $20 million in 2007-08; issues that would drive gaming in India; how gaming can be taken to the masses in India; and case studies on successful brand partnerships, insights and learning.
Venue: Mumbai, Nehru Centre, Dr Annie Beasant Road, Worli
Contact: Farida
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I think the second and the third screen will play an important role in building brands and consumer loyalty going forward. You watch the first screen (TV) from a distance, look into the second screen (PC) from nearer distance (two feet away) and then you have your third screen (mobile) with you 24 x 7 and very close to you. How effectively you use these third and second screens is the way forward for any brand. "
Well..The fact that Zapak is hosting the summit goes to show the potential of the industry. Impressive stuff happening on their end. Their live tech chat between gamers and Intel last evening was awesome as well.
I attended this last year and thought that it was quite informative.
The fact that Zapak is hosting the summit goes to show the potential of the industry. Impressive stuff happening on their end. Their live tech chat between gamers and Intel last evening was awesome as well.
I attended this last year and thought that it was quite informative. Will definitely go this year too.
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