Indyarocks partners with FXLabs to create casual gaming community
08 May, 2008
Social networking site Indyarocks.com has partnered with FXLabs Studios, a leading end-to-end game company, to create a gaming platform that will have more than 5,000 online casual games. According to Indyarocks, the online gaming platform will also allow independent game developers to upload and get feedback from more than a million active gamers on Indyarocks.
Kalyan Manyam, co-founder, Indyarocks.com, has said, “Through this partnership, Indyarocks will provide an engaging and compelling gaming environment for the Indian game lovers. Going forward, we plan to introduce multiplayer games and conduct online game tournaments.”
Sashi Reddi, founder and chairman, FXLabs, has added, “We are extremely pleased to partner with Indyarocks, which is India’s fastest growing social networking site. Over a million active users on Indyarocks can enjoy the best online games available anywhere in the world as well as Indian games based on Bollywood and cricket.”
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One can’t keep on doing the same stuff over and over again across all kinds of brands. Every brand has a unique feature and this needs to be attributed through innovative marketing initiatives. Unless the people working in this medium can innovate, spends will not grow on internet. "
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