Kwench.in enables companies to offer online library service to their employees
08 May, 2009
by Satrajit Sen
Mumbai-based Kwench Library Solutions has launched Kwench.in, an online library solutions provider that enables companies to provide their employees access to books sourced from various distributors in India. The website allows users to order, track and provide inputs and recommend books. Users can also form communities of interest and connect with like-minded people.
“We work with companies to provide library solutions. This ranges from simply providing access to books, to consulting on setting up an integrated learning platform using their existing infrastructure in conjunction with ours,” Prashant John, co-founder, Kwench, has told AlooTechie.
“Corporates would benefit by using our service as there is no capex (capital expenditure), no opex (operating expenditure) and no admin (administrative) overheads needed from their side. For the employees it’s a convenient means to order books covering a vast array of topics both professional and personal,” added John.
Kwench claims to have attracted more than 20 companies, including Tata AIG, McKinsey, WNS Global Services, Yes Bank and Wipro, as its clients, since its launch in June 2008. Currently, Kwench operates in three Indian cities namely Mumbai, Pune and Delhi-NCR. Recently, Kwench received an undisclosed amount of funding from Indian Angel Network.
According to the company, the term Kwench is a play on the English word Quench derived from its mission to quench the thirst for knowledge. The spelling for the company name is the way the pronunciation of the word Quench is depicted in the English dictionary. The forward slashes in the logo emphasize the forward looking nature of the enterprise.
"
I think the second and the third screen will play an important role in building brands and consumer loyalty going forward. You watch the first screen (TV) from a distance, look into the second screen (PC) from nearer distance (two feet away) and then you have your third screen (mobile) with you 24 x 7 and very close to you. How effectively you use these third and second screens is the way forward for any brand. "
The problem is that many content companies are providing their own platform. I am not sure if there is any unified standard for content except SCORM.
The website is good and the service is also innovative. The only hitch is, i believe, it would soon turn into the same networking, blogging & community site with less focus on library. If that happens, it would be just another site.
Post new comment