MySpace launches self-serve ad platform MyAds

13 October, 2008
Social networking site MySpace has launched MyAds , a self-serve ad platform that allows small businesses and individuals to create their own banner ads and serve them on MySpace. The service also lets advertisers to decide who they want to target on MySpace and then track the results of the campaigns.

MySpace ads are charged on a cost-per-click basis. Ads are prioritized based on the maximum CPC rate stated by the advertiser as well as relative click information which means advertisers will pay less if their ads tend to be clicked on a lot. [Source: TechCrunch , BusinessWeek ]





Social networking site MySpace has launched MyAds , a self-serve ad platform that allows small businesses and individuals to create their own banner ads and serve them on MySpace. The service also lets advertisers to decide who they want to target on MySpace and then track the results of the campaigns.
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by share tips on 16 October, 2008

it opens up an exciting platform for advertisers to reach out to. myspace, though is lesser used here, still is a great open community & the audience is a treat for advertisers to target.

by Makai Okama on 14 October, 2008

Who the hell visits Myspace here in India? and why would someone advertise there???

The only saleable traffic is "NRI traffic from USA"

All those high profile hires can't bring in traffic. These guys cant do anything in this space.

by Santosh on 14 October, 2008

Dhirender, please explain.. I cannot understand what you are saying

by Dhirender on 13 October, 2008

They also allow a pretty granular targeting of their users. They seem to have learned from both Facebook and Google.
http://www.wildblueskies.com/2008/10/14/myspace-myads-the-google-of-soci...

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