Samfra partners with CricBuzz.com to offer live cricket scores
30 June, 2008
Local search engine Samfra.com has partnered with cricket site CricBuzz.com to offer cricket scores of live matches on its search results page. According to Samfra.com, the website displays the score on the right side in search results page while users are searching for anything in Samfra.
Samfra.com has also launched video search feature that allows users to search and watch videos, post comment on them, rate the videos and even share the videos with their friends. The website aggregates videos from a number of sources including YouTube, Metacafe and Dekhona, according to Jeet Singh, co-founder, Matcoms Technologies, which owns Samfra.
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One can’t keep on doing the same stuff over and over again across all kinds of brands. Every brand has a unique feature and this needs to be attributed through innovative marketing initiatives. Unless the people working in this medium can innovate, spends will not grow on internet. "
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