ChaYoWo launches casual gaming portal GameZIndia.com
11 March, 2008
ChaYoWo Games has launched GameZIndia.com, an online casual gaming portal that offers free online games. The website also offers a host of casual downloadable games and has an in-built gaming community in the site.The gaming community features scrap books, chat rooms, user search options, challenging options and the facility to host single player tournaments among others. ChaYoWo also plans to introduce mobile games on the site, reports Redline China.
Gaurav Mirchandani, co-founder and managing director, US/European Operations, ChaYoWo Games, has said, “GameZIndia will also provide game developers and publishers around the globe the opportunity to enter the rapidly growing gaming segment in India. We are in talks with several overseas gaming portals to share and enhance the gaming experience for all of our users.”
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I think the second and the third screen will play an important role in building brands and consumer loyalty going forward. You watch the first screen (TV) from a distance, look into the second screen (PC) from nearer distance (two feet away) and then you have your third screen (mobile) with you 24 x 7 and very close to you. How effectively you use these third and second screens is the way forward for any brand. "
Zapak still makes more money by selling branded products than online gaming. I am yet to see a successful internet gaming company in India.
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