E-learning market may grow from $27 million to $280 million by 2012
26 May, 2008
The size of e-learning market in India is expected to grow from the current $27 million or Rs 105 crore to $280 million or Rs 1,092 crore by 2012, according to a report by brokerage firm CLSA Asia Pacific Markets.
Worldwide market for online tutoring is estimated to be in the region of $12 billion (Rs 46,800 crore). India now earns around $15 million (Rs 60 crore) per year from online tutoring -- 10 per cent of the total market share, reports Financial Express.
Vijay K Thadani, co-founder and CEO, NIIT, has said the Indian market, despite a 4 per cent market penetration, shows promise. The reason happens to be due to the size of the Indian population (100 crore) -- the absolute internet users are over 4 crore, which is bigger than the population of many developed countries.
However, K Ganesh, founder and CEO of TutorVista, warns that a 100 per cent e-learning model would not work for India. “India’s internet penetration levels are very low and computers are very expensive here. A hybrid model, and not a 100 per cent e-learning model, would work better here,” K Ganesh has said.
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I think the second and the third screen will play an important role in building brands and consumer loyalty going forward. You watch the first screen (TV) from a distance, look into the second screen (PC) from nearer distance (two feet away) and then you have your third screen (mobile) with you 24 x 7 and very close to you. How effectively you use these third and second screens is the way forward for any brand. "
If there are group or chain of Institutes to offer this kind of Online + Offline Learning Classes, it would be really great and gives more oppurtunity and penetration for India.
"Worldwide market for online tutoring is estimated to be in the region of $12 billion (Rs 46,800 crore). India now earns around $15 million (Rs 60 crore) per year from online tutoring -- 10 per cent of the total market share, reports Financial Express."
Where are you guys getting the numbers -- Seems the FT guys did wrong math and everyone else is justing copying it...
10% of $12billion is $1.2 billion
$15mission is way lesssssss than 10% of $12billion.
Thanks
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good post guys. interesting.
Online tuition is growing in Indian Market also. you can some Indian students who are looking for online tuition website http://www.2tion.com
By the time, people discuss e-learning over forums, we are already on the job and have so many schools and students being trained on how to Teach and Learn Mathematics through e-learning. After 25+ years in USA, now we have launched ourselves in India and quite successfully. Just visit us at www.educosoftregister.com (registration and web promotion site for educosoft.com) and you may actually would like to become our part in first visit only. Welcome to e-Learning.
K Ganesh has been very practical in suggesting the future trends of the web in online training. This sure is a Go-getting next (income) generation formula for elearning companies to look for.
I see that there are many institutes coming up with Online Courses backup wit infrastructure to provide in a certain location too.
If there are group or chain of Institutes to offer this kind of Online + Offline Learning Classes, it would be really great and gives more oppurtunity and penetration for India.
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